I've been a Pinterest fanatic for quite some time. But this year I looked at Pinterest in a whole new light when my referral traffic sky rocketed past Twitter, Facebook and Stumble Upon. Most bloggers know how great Pinterest is or could be for your blog. Just visit a Pin and you'll more than likely find yourself at someones blog. No matter what you blog about, you can get viral traffic delivered from Pinterest.
Take Awesome Pictures
The first thing you you need to focus on is taking great pictures. Make sure they aren't too dark and have a good composition. For this example it's best to use food as the subject.
One of the posts that I've had good success with is my Raspberry Frozen Yogurt recipe. I took two pictures to place into the post. Both are of the finished product but one of them has the title written on it. Pinterest is a visual search engine. People see something they like and repin or click to the site. So you want your picture to tell the viewer exactly what they are getting, because not everyone that pins your images rights a decent description so let your picture do the talking.
Using fun fonts is a great way to showcase your pin. I like to add fun flourishes and frames to my images also. I found some great photoshop brushes on from Tulip Works by Pink Pueblo. They have the cutest frames and fun things to use in your photos. Here are some examples of the fun ones I got to use in my photos. They have awesome prices and great specials. Like buy 2 get the 3rd one free! Instant downloads and super easy and helpful to work with. Did I mention super cute stuff?
So find some fun ways to show your readers and visitors exactly what they need to know on your image. Whether its a Disney Travel Guide or a recipe. Compel the scrollers on Pinterest to click the image. To Repin it to try at a later date.
Stitching Images (Long images)
Even your product reviews can garner viral traffic if you have the right images. Just check out my Little Green Pouch post. My product review of this awesome Mom invented item went viral on Pinterest and no drives tons of traffic to the Little Green Pouch website. The image I used is two images stitched together and then I added text to it. You get a clear idea of what the product is just by looking at it. Stitching images together is a great way to showcase workouts, recipes and crafts on Pinterest. You can shop the steps visually and leave the text off so that the viewer clicks to your site for the “How To” portion. Workout routine, ingredients or materials list. These longer images are a huge hit on Pinterest as well. But make sure you leave something to make the reader click the image. You don't want to give everything away and never reap the benefits of an awesome Pin that goes viral.
So to recap!
- Beautiful Pictures
- Fun Fonts (that you can clearly read!)
- Frames or flourishes to accent your text
- Stitching Images to create one long one
- Leave the viewer wanting more (thats where your traffic comes from)
Don't forget to Follow my on Pinterest Meghan @JaMonkey